WhatsApp Business In-App Comms
WhatsApp is a fantastic tool for businesses to communicate directly with their clients, showcase what they have to offer and accept payment for goods and services. To highlight certain features and educate business owners to the potential of the app, we partnered with Meta to create a library of videos which were deployed in the app itself over an extensive content calendar.
A small selection from the expansive library of videos which were created for this extended campaign.
Nomographic wrote, art directed and animated an extensive library of videos which were viewed by 100s of millions of people around the world. They served as useful, bite-sized tips and promoted global product awareness, especially in emerging markets such as Brazil and India where WhatsApp has a tremendous foothold.
How to
As part of the release strategy, we also created a series of useful ‘How to’ videos for YouTube. These longer form videos could dive deeper into how the app works and serve as educational pieces for users at varying experience levels.
Getting Started
How to Manage Your Business
How to Scale Your Business
